Finding the Best Interior Design Schools

Going into something you like these days is not as easy as it was in the old days, Like if you want to get into interior design, you have to find the best interior design schools. This means that you have to spend about a year looking for the school that you would like to attend. You do not want to go into a decision like this lightly, so make sure that when you choose, that you have chosen one of the best interior design school out there.

Most people spend the last year of grade school looking for a college or university to attend. This is something you want to do, which means that looking for the perfect school could take a whole year. This may seem long, but you also want to remember that you do need to apply to all of the schools around you. You may not get into some of them, so take your time and apply to as many as you can apply to.

Before you apply however, make sure that you know everything there is to know about the schools your are investigating. Make sure that they offer you’re the best education in your chosen field. There are a lot of things that need to be part of a course in interior design, so make sure that you know what those things are. Once you have a list of things that are essential in your chosen path, make sure that you cross reference them with the schools syllabus.

The next thing that you will want to make sure of is that all of the schools you are looking at are accredited in interior designing, and offers you the top degree, whether it is in Boston or New York City. Now, if you want to get to that point you will need to make sure that you have a list of only the best interior design schools to look at, so where do you find such a list.

You will want to make up your list from research. Start looking online, most business advertise online these days, you will also find that most of them have website or web page of some kind. Here you will be able to get quite a lot of information. The trick is to get as much information as you can, and then make your deductions from there. You will have to remember that you need to apply to at least 6 different colleges of universities, so that you stand a greater chance of getting in.

Do not worry about getting accepted into all of them at the same time, again, this gives you a larger choice, so once you have decided on which school you are going to go with between the best interior design school, make sure that you let the others know that you are not going to take them up on their offer. This is of utmost importance, as this says a whole lot about your character in future career interviews.

6 Effective Digital Marketing Tips for Interior Designers

Gone are the days when people used to explore magazines or books to get inspiration for interior design.

The internet has become the main source to get ideas on any topic. As business owners, that means potential customers are browsing Google daily to get inspirations for interior design.

When growing an interior design business, the first question you should ask is, “How do we reach clients and introduce them to our interior design services?” The best way is digital marketing. Digital marketing alone can offer your interior design business a lot of benefits. It can help display your work, meet potential clients, attract new visitors, and get more business leads all at once. The only challenge is to ensure that the digital marketing strategy you’re using is effective enough to achieve and optimize all these things together.

Here are some digital marketing essentials you should use in 2018 to maintain your lead flow and get profit. A strong digital presence takes a lot of effort and time to develop, but these online marketing strategies will provide instant positive results. Have a look at these interior designer marketing strategies:

Build an effective website:

In digital marketing, there is a range of marketing channels but the first point of interaction between a business and a lead is a functional website. This is where people go to learn more about your business and who you are. Your website is an introduction to your services and a showcase of your work. It’s also the spot for visitors to reach and find you when they are looking for the services you provide. Remember, your portfolio is an important part of your business website. Make sure to add some professional images showcasing your greatest works. Try using infographics for better explanations. An impressive website helps you turn your awesome business ideas into a successful brand.

Start blogging:

Blogging is one of the best ways to share your expertise and talent. Start blogging and update your blog once or twice every week for optimal results. You can write anything on your blog you want to write. You can write about your services, share past projects or case studies or simply tips on home decoration. Be professional and post only meaningful things. Make sure your audience realizes how highly experienced you are in your field through your content.

Use social media:

If you don’t have a business account on social media, go and create one now! Account creation on social media is completely free and a great way to stay connected with your target audience and leads. Upload your best project photos to Instagram and Facebook with interesting content to grab your followers’ attention. Post photos of your current projects with catchy taglines. If your followers find your posts attractive, they might share them with their followers too! Pinterest isn’t a social media platform, but it’s a great spot for interior designers to be found. Create boards with photos of well-designed homes and rooms including your past and current projects.

Utilize the power of video:

Incorporating video into your marketing plan is ranking high in strategy these days. One major benefit of using video is that they rank high in search engine results on their own without you having to put much effort in optimization. Try to improve the appeal of your brand portfolio with creative videos. Make an introductory video which explains your approach and tactics to; interior design and share it on YouTube!

Try to display your work or designs through visual mediums and enhance your overall visibility and profile. If you want, you can share these videos on social media platforms or use them into your blog posts to enhance your SEO (Social Engine Optimization) and drive more and more traffic to your business website.

SEO for your interior design business:

One of the most impressive ways to improve your business presence over the web is by utilizing SEO. Start your research for relevant keywords and optimize your interior design website with the best keywords for your business. When it comes to ranking for interior design, there are two major keywords used by people in research. They are ‘interior designer’ and ‘interior decorator’. But, if you’re promoting your brand in a major city, try using ‘interior designer Los Angeles’ for example to rank higher in your area. Don’t forget to mention your niche or specialty. Maybe it’s Coastal Cottage style or Modern Industrial. Whatever it might be, showcase your work and use those keywords! Build single pages so that people come to know your expertise and find your specializations easily.

Maintain your reputation:

There is no doubt that the most influential marketing content for your business is created by your clientele, not you. Online reviews given by your clients work as an honest assessment of your efforts and past projects. Plus, these reviews make a great impact on hiring decisions. Three main things you should focus on:

Every project you undertake has lasting repercussions on your business reputation and marketing efforts. To get great reviews, delight your customers with your quality work. If anything goes wrong, you will get low reviews which impact your marketing.
Always be proactive to get positive reviews from your happy customers. Make efforts and ask all your happy clients to leave good comments.
Monitor all comments about your brand on social media or other platforms to attract visitors.

These are some effective digital marketing tips for interior designers. Use these strategies and make your way to improve your ranking on search engine results and get great benefits for your interior design business!

Interior Design Opportunities – From Your Favorite TV Show to a Career

Today’s cable programming is filled with shows that teach viewers how to revamp, redesign and remodel their home and work spaces. Popular TV shows like Trading Spaces, Design on a Dime and Flip That House have turned many regular viewers into aspiring interior designers. These entertaining and inspiring shows have made a name in many households, bringing out a creative flare in people who never knew they had one.

According to the U.S. Bureau of Labor Statistics, Interior Designer employment is expected to grow 19% between 2006 and 2016. This estimate is faster than the average expected for all occupations during that same time period. Job opportunities in both established design firms and for self employed interior designers should grow. The BLS states that “post-secondary education, especially a bachelor’s degree, is recommended for entry-level positions in interior design.” Many people who are interested in interior design may not realize that there are schools that provide online interior design degrees that fit the needs of busy, working adults.

It may seem far-fetched to start a career because you love a certain television show. But this is a trend that is happening more and more in the design field. And, because of the people who love to watch the shows and want to redesign their homes, but can’t do the work themselves, there is the potential for even more work for interior designers. This creative profession takes both an artistic sense and a keen way with people. These traits may come naturally to some people, but business practices and technical knowledge of programs like Auto CAD are skills that should be learned in school.

According to the American Society of Interior Designers, at least 50% of practicing designers in the U.S. have completed two or more years of college or vocational training. Earning a degree in interior design is a great way to gain the technical skills needed to succeed in this demanding and competitive career field and gain an edge over the competition that do not hold interior design degrees. There are several interior design programs throughout the country that offer training to suit the needs of the profession. There are even some schools that offer interior design degree programs online, which are great for working adults who want a career change or want to move up in their existing careers.

Interior design is certainly a career option that is getting a lot of attention due to the popularity of design shows on television. However, it isn’t the only option for a creative, rewarding career in design. Graphic design, animation, game design and web design are just a few of the other exciting career options in this field. People who find themselves drawn to interior design should also read about the career options in other design fields. No matter what design career is most appealing, earning a design degree is a smart way to gain the necessary training and credentials for success.